Gajatri Studios, well-being focused games development studio, are excited to announce their first equity based seed funding round from Juha, Johanna and Julia Jouhki’s investment company and Leena Niemistö, who recently sold her ownership in Dextra.
Gajatri Studios was created to be an innovative and unique proposition within the casual gaming space; a well-being games company creating fun and engaging mobile and social games derived from authentic well-being content.
Yoga Retreat’s iPad and iPhone versions are currently being developed and will be published in May 2013. Game will not only enable players to learn real life yoga poses while playing but encourages them to get up from the sofa and try out the poses together with the game!
- ”Our investment focus includes both lifestyle and well-being. I feel that especially women are looking for not only quality but also meaningful content from games they play so the business idea and objectives of Gajatri Studios fitted to our focus very well”, says Julia Jouhki.
- ”I very much agree with Julia, and in addition believe that fun digital products that increase motivation to take care of your own health are a significant business opportunity now and in future”, continues Leena Niemistö.
Financing will be used for iOS products go-to-market as well as expanding the development team. Objectives for this year include succeeding in launching Yoga Retreat for mobile platforms, starting to develop second well-being game and completing another financing round together with an international investor. Julia Jouhki and Timo Lappi will join the Board of Directors.
- ”Our team produces fun casual games based on authentic well-being content, i.e. products from where you get ideas and motivation to take care of yourself while playing. I am really happy to welcome Julia, Leena and Timo to support our systematic approach towards our targets. We share common values and are all extremely commited to the company’s success on the long run” says Founder and CEO of Gajatri Studios, Tiina Zilliacus.
Additional Details: Tiina Zilliacus, +358 40 865 6612, firstname.lastname@example.org